Introducing The Baume & Mercier Clifton Club, A New Collection Of Dive Watches

Baume & Mercier has just released a new collection of sports watches for the "gentlesportsmen" of the world. I give to you the Clifton Club. The Clifton Club is a nice addition to one of the more affordable Richemont brands' portfolios, offering up a sporty, casual vibe with some pops of color. The Clifton Club is available in five versions at launch and here's a first look at them all.

At first glance, the Clifton Clubs might all look similar, but there are a few things that set them apart. First there's a pair with stainless steel cases and bracelets, one with black dial and bezel and another with blue dial and bezel. Then there are two steel Clifton Clubs on "all-road straps," one with a black dial and steel bezel and another with a white dial and black bezel. Finally, there's a black ADLC-coated steel case with a black dial and matching black bezel and rubber strap. All the models have orange accents, both at the top of the bezels and the seconds hands. The 12 o'clock marker on all the dials is also a large Phi, just above the brand's signature.

All five models are powered by the Sellita SW200 movement, showing hours, minutes, and center seconds, plus the date at three o'clock. The caliber is, of course, automatic, and has a 48-hour power reserve too. It's not a groundbreaking movement, but it more than gets the job done and is an appropriate choice for a watch like this. The performance to cost ratio is high, which is exactly what you want here.

As I said, these are great sports watch additions to the more traditional Baume & Mercier brand, hopefully bringing some new customers into the fold and maybe creating some new watch lovers. The pricing for these watches range from $1,950 to $2,200. We've got hands-on photos and a live look at the watches coming soon.

You can visit Baume & Mercier online for more information.